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A trade show is a great way to test a new product or company and an excellent method for an established company to expand their customer base. Message delivery starts with what you will present - demo products, signage, literature and any presentations. Trade show preparations can continue with additional show publicity programs, pre-show customer contacts, and training for the booth staff. Building a solid message, and delivering that message through multiple layers reinforces the message with your customers. 2market Group can work with you to capture your core message and distill it into compelling signage, hand-outs, pre-show programs, staff training, and post-show follow-up. 2market Group can extend your marketing and sales team to help with the peak load often associated with executing a trade show. Contact us to discuss how we may support your plans.
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